What is Private Label Sugar?
Private label sugar (also called "own brand" or "house brand") is sugar manufactured by us but sold under your brand name. You provide the brand identity, packaging design, and target market — we provide the premium product, certified manufacturing, and packaging service. This is the fastest way for distributors, supermarket chains, and food businesses to enter the sugar retail market without operating a refinery. Major retailers like Tesco, Carrefour, and Lulu run successful private label sugar lines — and so do hundreds of regional distributors we supply.
Our Private Label Service Includes
Complete white-label service from artwork to delivered container:
- ✓Custom bag printing — your logo, brand name, and design
- ✓Multiple bag sizes — 500g, 1kg, 2kg, 5kg, 10kg, 25kg, 50kg
- ✓PP woven bags with PE liner (industry standard)
- ✓Paper bags with PE inner lining (premium retail look)
- ✓Resealable retail packs with zip-lock closures
- ✓Carton packaging for retail shelf-ready display
- ✓Multiple language artwork (Arabic, French, Spanish, etc.)
- ✓Halal certification mark on packaging (when required)
- ✓Nutrition facts label per FDA, EU, or local regulations
- ✓Barcode (GS1 EAN-13) registration assistance
Private Label Process
From your initial inquiry to first delivered container, here's how the process works:
- ✓Step 1: You provide brand name, logo, and design preferences
- ✓Step 2: Our design team creates artwork mockups (free)
- ✓Step 3: You approve final artwork and packaging specs
- ✓Step 4: Sample production (1 carton, 7-14 days)
- ✓Step 5: Order confirmation with sales contract
- ✓Step 6: Bag production and printing (10-21 days)
- ✓Step 7: Sugar production and bag filling (7-14 days)
- ✓Step 8: Quality inspection and shipping documentation
- ✓Step 9: Container shipment to your destination port
- ✓Total lead time: 30-45 days from artwork approval to shipment
Minimum Order Requirements
Private label has slightly higher minimums than standard generic sugar because of the bag production economics:
- ✓MOQ: 1 x 20ft container (~25 MT)
- ✓Minimum bag types per container: 1 (you can mix sizes within constraints)
- ✓Artwork: Provided in vector format (AI, EPS, PDF) at print resolution
- ✓First-order setup fee: USD $300-$500 (one-time, covers print plates)
- ✓Repeat orders: No setup fee — just place new orders against existing artwork
Industries Using Our Private Label Sugar
Our private label clients span every type of distribution model:
- ✓Supermarket chains — house brands competing with national brands
- ✓Wholesale distributors — building local market presence
- ✓Hotel and restaurant groups — branded sachets, sticks, cubes
- ✓Food service companies — bulk packs for restaurant kitchens
- ✓Coffee shop chains — branded sugar packets
- ✓Specialty food importers — premium and organic positioning
- ✓Government and military — institutional packaging
- ✓Religious organizations — Halal/Kosher branded packs
Export Pricing Guide
FOB Laem Chabang pricing — contact us for current quotations.
| Grade | Price Range | Details |
|---|---|---|
| Private Label 50kg PP | $540-$600/MT | Standard wholesale packaging |
| Private Label 25kg PP | $580-$640/MT | Smaller foodservice size |
| Private Label 5-10kg paper | $680-$780/MT | Premium retail look |
| Private Label 1-2kg retail | $780-$920/MT | Supermarket retail |
| Sachets (5g-10g) | $1,200-$1,800/MT | HORECA, hotel sachets |
Frequently Asked Questions
What is the minimum order for private label sugar?
Our MOQ is 1 x 20ft container, approximately 25 metric tons. This is the minimum because bag printing setup and the bag production run require this minimum quantity to be cost-effective. You can split this across multiple bag sizes (e.g., 50% in 1kg and 50% in 5kg).
How much does private label setup cost?
The one-time setup fee for first orders is $300-$500 USD. This covers print plate production (cylinders), artwork color matching, and proofing. There is no setup fee for repeat orders against the same artwork. The setup fee is significantly lower than European or American manufacturers ($1,500+).
Can you print bags in Arabic, French, or other languages?
Yes. We routinely print private label sugar bags in Arabic (for Middle East/North Africa), French (for francophone Africa), Spanish (for Latin America), Russian, Chinese, and Thai. You provide the translated text and we handle the typesetting and design.
Do you provide barcode and nutritional label assistance?
Yes. We can include GS1 EAN-13 barcodes (you must register the codes through GS1 in your country). We also provide nutrition facts labels formatted to FDA (US), EU 1169/2011, or local regulations on request. Our design team handles compliance for major markets.
Can I trademark my private label brand?
Yes, we encourage it. Trademark registration is done through your local intellectual property office (in your country, not ours). We do not claim ownership of any private label brand — your brand is 100% yours. We sign confidentiality agreements to protect your designs.